The ultimate business dictionary. 2015.
Porter generic strategies — Michael Porter has described a category scheme consisting of three general types of strategies that are commonly used by businesses to achieve and maintain competitive advantage. These three generic strategies are defined along two dimensions:… … Wikipedia
Porter's generic strategies — UK US noun [plural] ► MANAGEMENT, MARKETING the theory, developed by Michael Porter, that a business can get an advantage over other similar businesses in three ways, by cost leadership (= being a low cost producer), by differentiation (=… … Financial and business terms
Creative strategies in advertising — In advertising, different creative strategies are used in order to obtain consumer attention and provoke shoppers to purchase or use a specific product. Advertisers use different ways of thinking to create catchy slogans that capture consumer… … Wikipedia
Strategic management — is a field that deals with the major intended and emergent initiatives taken by general managers on behalf of owners, involving utilization of resources, to enhance the performance of firms in their external environments.[1] It entails specifying… … Wikipedia
Marketing strategy — Marketing Key concepts Product marketing · Pricing … Wikipedia
Cliff Bowman — (born 1950) is the Professor of Strategic Management at the Cranfield School of Management at Cranfield University. His academic interests are in competitive strategy, dynamic capabilities, strategy processes and the development and leveraging of … Wikipedia
colonialism, Western — ▪ politics Introduction a political economic phenomenon whereby various European nations explored, conquered, settled, and exploited large areas of the world. The age of modern colonialism began about 1500, following the European… … Universalium
Marie de' Medici cycle — The Marie de Medici Cycle is a series of twenty four paintings by Peter Paul Rubens commissioned by Marie de Medici, wife of Henry IV of France, for the Luxembourg Palace in Paris. Rubens received the commission in the autumn of 1621. After… … Wikipedia
Deepwater Horizon oil spill — 2010 oil spill and BP oil spill redirect here. For other oil spills in 2010, see 2010 oil spill (disambiguation). For the 2006 oil spill involving BP, see Prudhoe Bay oil spill. For the drilling rig and explosion, see Deepwater Horizon… … Wikipedia
Michael Porter — Michael Eugene Porter Born May 23, 1947 (1947 05 23) (age 64) Ann Arbor, Michigan Occupation Author, M … Wikipedia
Coastal management — This article is about coastal management aimed to prevent erosion and flooding. For broader management issues, see Integrated coastal zone management. Oosterscheldekering sea wall, the Netherlands. In some jurisdictions the terms sea defense and… … Wikipedia
